Nathan Beard
Detail obsessed, driven, passionate and in love with all things automotive. Currently working on performance, motorsport and content production at Audi UK.
Audi UK
2022 - present (professional career)
Brand communications manager
Working across sponsorships, motorsport content and culture.
At Audi UK, I shape work from strategy through to delivery, building performance-led campaigns and partnerships designed to travel internationally.
My focus is on translating performance car culture into brand moments that feel current, relevant and culturally connected.
Stellantis
2021 - 2022 (professional career)
Marketing and commercial graduate
Stellantis is one of the largest automotive global groups comprising Peugeot, Fiat, Jeep amongst others. I looked after a number of after sales marketing activities including responsibility for budget planning/management, media/creative agency management, planning, delivery and analysis of through the line B2C and B2B marketing actions and campaigns for Eurorepar Car Service in the UK.
Next
2020 - 2021 (professional career)
International marketing/trading
Next is one of the most successful retailers in the UK, where I worked on product management and day to day delivery of a search and discovery overhaul across the Next websites, ensuring product set was localised for the 71 international markets.
De Montfort University
2016 - 2020 (academic studies)
BA Hons in Business and Marketing (first class)
First class BA Hons in business and marketing awarded in August 2020 from De Montfort University which included a placement year. I received an 85% overall score and the award for highest achieving student on the course.
Explore my final year project
Next
2018 - 2019 (placement year during degree)
International marketing/trading undergraduate
Covering a wide range of responsibilities and tasks, I looked after planning/implementing campaigns across 71 international websites Next trades. This included working on large scale campaigns, e.g. Eid campaigns including commercial planning, PR and influencer activity, social media and product onsite activity ensuring brand values were upheld.
